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by: questdating2003002
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As far as the online dating industry is concerned, meeting someone will never be free but there is a revolution occurring. Several sites come to mind when considering the free online dating service but one stands out amongst them bar none. Quest Dating is an online dating service that offers free online dating to members who join while the site is in launch mode and they plan to monetize the website with banners to keep it free. The current CEO of the company expressed his concern with the models feasibility saying, “It’s a win or lose game and we are only hoping we can come out on top”. All things considered the online dating scene is a highly lucrative industry bringing profits in the billions each year and starting a business in this industry with a completely upside down profit model will be difficult. There will be extreme competition in marketing, a struggle to keep the application cutting edge, and a paradigm shift if the venture takes hold.
To begin, Quest Dating faces competition juggernauts like Match.com and the ever popular eHarmony.com that on average spend near $10 per click for each individual who visits their website for popular key terms on Google. This is an example of how costly an approach it will be to try and control the market. Quest Dating knows this and has employed a purely article driven marketing campaign to combat the impending doom of an otherwise costly venture. Quest Dating CEO said “Its going to be nearly impossible but if Plentyoffish can do it, we can too”, shedding light on another popular but less pronounced free online dating site on the internet whose marketing strategy differs but in essence uses they same ingenious end game. With a passion for those looking for dates on the internet, Quest Dating will manage to attain some market dominance and soon may be the new name in online dating.
To continue, the next major obstacle in running Quest Dating will be keeping the application cutting edge. The current website at http://www.questdating.net is as cutting edge as it gets utilizing 3rd party clients to handle more complicated functions like online video chatting and instant messaging. With new innovation in web design emerging every day, it will be difficult for other dating sites including Quest Dating to leverage the new found potential an deciding which is best to implement and when. One new technology called Flex available at flex.org will be the next major change to Quest Dating. Flex is a language built on Flash with immense power and flexibility to design impressive modules with the ability to propel Quest Dating to the front of the scene. Only wise decisions and careful implementation will render Quest Dating the leader in the 100% free online dating service subset of the online dating industry.
Finally, if Quest Dating takes hold, a paradigm shift is sure to take place. The current belief is that it takes $10 per month on average plus tons of spare time to find someone on an online dating website. Hopefully there will be a shift to the “free mind frame”. Other websites have tried but have fallen by the way sides on an extremely competitive march to the top.
Ken Davinger is a publicist for http://www.questdating.net and has brought both insight and truth to what is soon to be common knowledge about the online dating industry. Ken strives to disseminate the truth to help the end user become more informed and better apt to the change that is sure to come. Visit http://www.questdating.net for more of his work.