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by: KenrickCleveland
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Every year around this time, I start a new cycle of classes and as usual, I've got some eager, excited, anticipating students, many of whom will (I can already tell) work themselves into a bit of a frenzy wanting to soak up as much persuasion as possible in a short period of time. As one client put it, "I kind of feel like I'm drinking water out of a fire hose."

To those students, I say, Stop! Take a deep breath. . . and let it go.

Persuasion is a process, just as living is a process.

This program is intense. There is an incredible amount of content. And when something is as intense and content filled as this, there is the option to become overwhelmed. I'd like to suggest a few things to keep in mind throughout at the start.

The first thing I would suggest for those of you just starting out, those of you just opening your eyes to the vastness of the topic we're exploring, I would very much suggest you listen. Listen to the Persuasion Factor calls, listen to the Elite Coaching Club calls, listen to the light and sound sessions. Even if you don't think you're getting it at first, be assured, you're getting it.

This learning is ongoing because A, there's so much of it, and B it's ever evolving. If you don't get the opportunity of hearing something the first go around, you'll hear it again later in the year or the next year, you'll keep hearing things. Get it at whatever level you can and then start applying it. Then as you apply it, I'll show you how to refine it and make it even more powerful.

I say over and over that we are studying human nature, to keep this foremost in my student's minds. Human nature can be unpredictable. And it is ever expanding. As we learn, we understand this is an evolving subject in which we can improve only to the extent we understand ourselves.

This kind of progressive learning keeps us on the front lines compared to those unfortunate folks who receive typical sales training as a background. People are individuals with different criteria, with different ways of interacting, and as such, the keys to unlocking their particular patterns are all going to be different as well.

Some of my students have been with me for years, others, just a few weeks. I'm thrilled that in the months to come I will be expanding classes to new groups and I'm working diligently to stay at the top of my game, at the head of the pack, on the forefront of persuasion.

Many new students have the expectation that there should be a level of mastery. But I'll tell you what, I haven't mastered this, none of my students have mastered this, and that's because human nature is constantly evolving and with it we evolve and learn and reach and strive for more excellence, and that's all that we need ask of ourselves.

It doesn't hurt to do the homework. I'm not suggesting in any way that you don't need to do your homework, I'm just saying that learning is going to happen whether or not you pressure yourself. Wouldn't it be more enjoyable not to pressure yourself? This is what I explained to my new student who was worried that he wasn't getting IT enough to satisfy his high degree of thirst. "If you step back and have perspective on this, imagine yourself able to catch the spray from the fire hose instead of having it aimed straight at your face."

About the Author

Kenrick Cleveland teaches techniques to earn the business of wealthy clients using persuasion. He runs public and private seminars and offers home study courses and coaching programs in persuasion techniques.

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