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by: PatriciaFarnham
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It is a good idea to transform the atmosphere of your restaurant from the afternoon to night. You want your customers who come in for either meal to be very happy with what they find. Dinner is often a classier meal for those who choose to dine out so make sure you offer them something spectacular. It doesn't have to cost you very much or be difficult to achieve.
Many restaurants use paper place mats on their tables. This is acceptable but you can kick it up a notch for dinner. Those paper place mats can remain in place through the lunch hour. Then you can add cloths to them in colors that compliment the atmosphere you want to create. You can also change from paper napkins to cloth napkins for the evening meal.
What type of accessories do you offer on the table right now? You may not have anything at all or you may have fake flowers in a tiny vase. That may be fine for the lunch crowd but you want to offer something nicer for your dinner guests. Beautiful candles on the table will create a nice look. You may want them to be for display only but you can choose to light them as well.
Come up with a creative way to accent the table by placing pretty flowers, candles, or other decorations on them. You want there to be something more personal and appealing for dinner than lunch. Swapping them out when they table clothes are put out for dinner time is very simple though. It will definitely create a unique look that goes over well with your guests.
Don't forget how a change in lighting can affect the atmosphere as well. You will want softer lighting for dinner than for lunch. This may require a small investment but most electricians can give you a good price. Keep in mind you will save money each month on your electric bill too. Put some effort into offering different music to enjoy at night as well.
Casual seating is common for the lunch crowd but you want it to be more guided for dinner. A hostess should seat the guests based on their preference of seating in the evening. If you expect the place to be quite busy you may allow people to call ahead to place a reservation as well.
The ability to charge the look of your restaurant from lunch to dinner is something you can easily do. It can mean a substantial increase in business for you with the evening crowd as well. Your customers will certainly appreciate the additional touches you offer. At the same time they will love being able to stop in for a casual lunch when they have time.
It doesn't have to be expensive or time consuming to accomplish this. Make sure your staff understands the transition and can effectively set it up. There is no reason why you can't offer a dramatic change between your lunch time and dinner time atmosphere. It all depends on how much effort you are willing to put into it. Explore your options and be creative so you can offer something amazing.
Patricia Farnham writes about the ups and downs of the restaurant industry. To read her opinions, warning and advice on how to start a restaurant and other topics, visit her website